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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">asu</journal-id><journal-title-group><journal-title xml:lang="ru">Вестник Атырауского университета имени Халела Досмухамедова</journal-title><trans-title-group xml:lang="en"><trans-title>Bulletin of the Khalel Dosmukhamedov Atyrau University</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2077-0197</issn><issn pub-type="epub">2790-332X</issn><publisher><publisher-name>Атырауский университет имени Халела Досмухамедова</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.47649/vau.26.v80.i1.24</article-id><article-id custom-type="elpub" pub-id-type="custom">asu-2728</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ПЕДАГОГИКА И ПСИХОЛОГИЯ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>PEDAGOGY AND PSYCHOLOGY</subject></subj-group></article-categories><title-group><article-title>МЕТОДОЛОГИЧЕСКАЯ ОСНОВА РАЗРАБОТКИ ДИСТАНЦИОННОЙ ОБУЧАЮЩЕЙ ПЛАТФОРМЫ НА БАЗЕ ИСКУССТВЕННОГО ИНТЕЛЛЕКТА</article-title><trans-title-group xml:lang="en"><trans-title>METHODOLOGICAL FRAMEWORK FOR DEVELOPING AN AI-BASED DISTANCE LEARNING PLATFORM</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-9745-6925</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Рахметов</surname><given-names>М.</given-names></name><name name-style="western" xml:lang="en"><surname>Rakhmetov</surname><given-names>M.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Максот Рахметов – PhD, ассоциированный профессор кафедры «Информатика», </p><p>г.Атырау</p></bio><bio xml:lang="en"><p>Maxot Rakhmetov – PhD, Associate professor of the Department of «Computerscience»,</p><p>Atyrau</p></bio><email xlink:type="simple">maksot.raxmetov.96@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-7086-3766</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Зулпыхар</surname><given-names>Ж.</given-names></name><name name-style="western" xml:lang="en"><surname>Zulpykhar</surname><given-names>Zh.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Жандос Зулпыхар – кандидат педагогрческих наук, и.о профессор, заведующий кафедрой информатики,</p><p>г.Астана</p></bio><bio xml:lang="en"><p>Zhandos Zulpykhar – candidate of pedagogical sciences, professor, head of the department of «Computer Science»,</p><p>Astana</p></bio><email xlink:type="simple">astzhan@gmail.com</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0006-5355-5298</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Султанбаева</surname><given-names>Л.</given-names></name><name name-style="western" xml:lang="en"><surname>Sultanbayeva</surname><given-names>L.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Ляйла Султанбаева – PhD докторант, кафедра дошкольного и начального обучения,</p><p>г.Ақтөбе</p></bio><bio xml:lang="en"><p>Lyaila Sultanbayeva - doctoral student, Department of “Preschool and primary education”,</p><p>Aktobe</p></bio><email xlink:type="simple">sutanbaeva81@icloud.com</email><xref ref-type="aff" rid="aff-3"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-0382-4393</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Қабылхамит</surname><given-names>Ж.</given-names></name><name name-style="western" xml:lang="en"><surname>Kabylkhamit</surname><given-names>Zh.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Жанаргүл Қабылхамит – кандидат технических наук, ассоциированный профессор кафедры «Информатика»,</p><p>г.Атырау</p></bio><bio xml:lang="en"><p>Zhanargul Kabylkhamit - Candidate of technical sciences., Associate professor, Department of Computer Science, </p><p>Atyrau</p></bio><email xlink:type="simple">KabylkhamitZ@gmail.com</email><xref ref-type="aff" rid="aff-4"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">НАО Атырауский университет им.Х. Досмухаммедова<country>Казахстан</country></aff><aff xml:lang="en">Kh. Dosmukhamedov Atyrau University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Евразийский национальный университет имени Л.Н. Гумилева<country>Казахстан</country></aff><aff xml:lang="en">L.N. Gumilyov Eurasian National University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru">Актюбинский региональный университет имени К.Жубанова<country>Казахстан</country></aff><aff xml:lang="en">K.Zhubanov Aktobe regional university<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-4"><aff xml:lang="ru">НАО Атырауский университет им.Х. Досмухаммедова<country>Казахстан</country></aff><aff xml:lang="en">Kh.Dosmukhamedov Atyrau University<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2026</year></pub-date><pub-date pub-type="epub"><day>18</day><month>05</month><year>2026</year></pub-date><volume>80</volume><issue>1</issue><fpage>275</fpage><lpage>288</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Рахметов М., Зулпыхар Ж., Султанбаева Л., Қабылхамит Ж., 2026</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="ru">Рахметов М., Зулпыхар Ж., Султанбаева Л., Қабылхамит Ж.</copyright-holder><copyright-holder xml:lang="en">Rakhmetov M., Zulpykhar Z., Sultanbayeva L., Kabylkhamit Z.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://asu.ejournal.kz/jour/article/view/2728">https://asu.ejournal.kz/jour/article/view/2728</self-uri><abstract><p>В статье разработана и эмпирически проверена методологическая основа создания дистанционной обучающей платформы на принципах искусственного интеллекта (AI), опирающаяся на ключевые AI-подходы: принятие решений на основе данных, построение модели обучающегося, адаптивная персонализация и непрерывная обратная связь. Цель исследования заключается в (i) формировании структурированной методологии разработки AI-поддерживаемой платформы и (ii) доказательстве ее эффективности на основе измеримых показателей учебных достижений и активности обучающихся. Предложенная структурно-методологическая модель интегрирует четыре взаимосвязанных компонента: (1) архитектуру платформы (сбор данных, доставка контента, сервисы оценивания, аналитика и AI-слой, администрирование/безопасность); (2) механизмы персонализации (модель обучающегося, адаптивные учебные траектории, рекомендательная подсистема, обратная связь на основе аналитики); (3) метрики оценки эффективности (результаты pre/post-тестов, учебный прирост, показатели вовлеченности, удовлетворенность); (4) нормативные и педагогические требования (защита персональных данных, академическая добросовестность, доступность, соответствие ожидаемым результатам обучения). Методология апробирована в формате квази-эксперимента на базе кафедры Computer Science Атырауского университета имени Х. Досмухамедова в рамках дисциплины «Платформы искусственного интеллекта» среди магистрантов 2 курса (N=22; контрольная группа n=11, экспериментальная группа n=11). Описательные результаты показали, что в контрольной группе показатель pre-test составил 57.56%, post-test — 69.55%, что соответствует приросту 11.99 процентного пункта (pp) и относительному приросту 20.86%; в экспериментальной группе pre-test — 51.05%, post-test — 73.30%, прирост — 22.25 pp, относительный прирост — 44.08%. Эффективность платформы подтверждена методами математической статистики: Welch t-тест по учебному приросту выявил значимые межгрупповые различия (t=5.397, df=20.0, p&lt;0.001), при очень большом размере эффекта (Cohen’s d=2.30), а 95% доверительный интервал для разности средних приростов составил Δ=[6.30; 14.23] pp. Анализ ANCOVA с учетом исходного уровня (зависимая переменная — post-test, фактор — группа, ковариата — pre-test) подтвердил значимое влияние фактора группы (F=26.323, df1=1, df2=19, p=0.0001) и высокую долю объясненной дисперсии (partial η²=0.581). В целом результаты демонстрируют, что AI-ориентированная персонализация в дистанционном обучении существенно повышает учебный прирост и усиливает стабильность итоговых результатов.</p></abstract><trans-abstract xml:lang="en"><p>This paper develops and validates a methodological framework for an AI-based distance learning platform grounded in core AI principles (data-driven decision-making, learner modeling, adaptive personalization, and continuous feedback). The study aims to (i) formulate a structured development methodology for an AI-enabled platform and (ii) provide empirical evidence of its effectiveness using measurable learning and engagement indicators. The proposed structural–methodological model integrates four interconnected components: (1) platform architecture (data acquisition, content delivery, assessment services, analytics &amp; AI layer, administration/security); (2) personalization mechanisms (learner model, adaptive learning trajectories, recommendation engine, analytics-driven feedback); (3) effectiveness evaluation metrics (pre/post test scores, learning gain, engagement indicators, learner satisfaction); and (4) normative and pedagogical requirements (data protection, academic integrity, accessibility, alignment with intended learning outcomes). The framework was piloted through a quasi-experimental study conducted at Kh. Dosmukhamedov Atyrau University, Department of Computer Science, within the course “Artificial Intelligence Platforms,” involving 2nd-year MSc students (N=22; Control n=11, Experimental n=11). Descriptive results showed that the Control group improved from 57.56% (pre-test) to 69.55% (post-test), yielding a gain of 11.99 percentage points (pp) and a 20.86% relative gain. In contrast, the Experimental group improved from 51.05% to 73.30%, yielding a gain of 22.25 pp and a 44.08% relative gain. The effectiveness of the AI-based platform was statistically supported: Welch’s t-test on gain scores indicated a significant group difference (t=5.397, df=20.0, p&lt;0.001), with a very large effect size (Cohen’s d=2.30) and a 95% CI for the mean gain difference of Δ=[6.30, 14.23] pp. A baseline-adjusted ANCOVA (post-test as the dependent variable, group as the factor, pre-test as the covariate) confirmed a significant group effect (F=26.323, df1=1, df2=19, p=0.0001) with substantial explained variance (partial η²=0.581). Overall, the findings demonstrate that AI-driven personalization can substantially increase learning gains and strengthen the stability of outcomes in distance learning environments.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>искусственный интеллект</kwd><kwd>дистанционное обучение</kwd><kwd>адаптивное обучение</kwd><kwd>персонализация обучения</kwd><kwd>модель обучения</kwd><kwd>аналитика обучения</kwd></kwd-group><kwd-group xml:lang="en"><kwd>artificial intelligence</kwd><kwd>distance learning</kwd><kwd>adaptive learning</kwd><kwd>learning personalization</kwd><kwd>learner model</kwd><kwd>learning analytics</kwd></kwd-group><funding-group xml:lang="en"><funding-statement>This work was financially supported by the Science Committee of the Ministry of Science and Higher Education of the Republic of Kazakhstan (grant AP25796073, 2025 W2027).</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Hwang G.J., Xie H., Wah B.W. &amp; Gašević D. 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